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Sleuth campaign

The campaign ledger and funnel dashboard for AI Sleuth by a2ally: booking, contract drafts and the funnel that conversion runs on — with the reply rate as the headline, because replies are what the earlier funnel never produced.

not measured yetreply rate (headline)
0inbox replies
0sends sent
0calls booked
0contracts drafted

Reply rate status: not_measured_no_sends_yet. Reply rate rule: the headline metric is the reply rate — inbox replies (AS-4 inbox records of kind reply, counted by sleuthSequenceUsage) divided by sends sent (AS-1 sends with status sent). While sends_sent is 0 the reply rate is null with status not_measured_no_sends_yet — never a fabricated 0%.

The baseline to beat

NDABox-era baseline (Oct 30): 47 accepted / 8 opened / 0 replied. That funnel sent and was opened, and produced no replies at all — the reply rate is therefore the metric this system is judged on, not send volume.

Target: reply rate of at least 2% positive-or-neutral replies on Touch 1–2 (first 30 days of live sending). The target is a goal, not a result.

The funnel, live at read

Counting rules

Prospects. prospects_recorded counts prospect records stored for live accounts only, computed by the AS-3 usage helper (sleuthProspectUsage): prospects_total, split by status in prospects_screened and prospects_suppressed. Sandbox and other non-live accounts are excluded.

Pages. pages_minted counts per-recipient pages stored for live accounts only in the AS-2 page store, counted at read time; page_views counts viewed events stored on those pages' records and page_cta_clicks counts their cta_click events — the AS-2 counting rules, unchanged.

Sends. sends_prepared counts AS-1 sends with status prepared and sends_sent counts AS-1 sends with status sent, both for live accounts only; sends_opened counts opened envelope events and sends_clicked counts clicked envelope events stored on those sends' records — the AS-1 counting rules, unchanged.

Sequences and replies. sequences_enrolled counts sequence records stored for live accounts only, computed by the AS-4 usage helper (sleuthSequenceUsage); inbox_replies counts AS-4 inbox records of kind reply for live accounts, from the same helper's inbox_by_kind.

Bookings. bookings counts booking records stored for live accounts only in the sleuth_bookings store, counted at read time.

Contracts. contracts_drafted counts contract draft records stored for live accounts only in the sleuth_contracts store, counted at read time; every record stands with status draft.

Booking

Booking rule: a booking is a record of a requested 15-minute call window for one of the caller's own screened prospects, created with POST /v1/sleuth/bookings and listed with GET /v1/sleuth/bookings. No email is sent and no external booking service is called when a booking is created — the booking is a record only, with status booked, and nothing is confirmed with the prospect on this surface.

Contracts

Contract rule: a contract draft is prepared with POST /v1/sleuth/contracts from one of the caller's own bookings. The draft embeds the rung's template from the one agreement family, takes its amount from the published ladder, and stands with status draft. Draft rule: the contract templates are DRAFTS for the owner's review before first use. A prepared contract is a draft record only; nothing is signed, e-signed, or sent through this surface.

Payment links

Payment rule: a contract draft carries a payment link only from its rung's configured environment variable (one SLEUTH_PAYMENT_LINK_* variable per rung, named in the draft). When that variable is unset the draft's payment_link is null and the missing variable name is listed in missing_payment_dependencies — nothing is charged and no link is invented on this surface.

Surfaces

Machine-readable index: GET /v1/sleuth/campaign · Contract templates: GET /v1/sleuth/contracts/templates · Sleuth home: /sleuth · Prospect engine: /sleuth-prospects · Sequence runner: /sleuth-sequence · Sending foundation: /sleuth-send. Markdown twin: /sleuth-campaign.md.